企業社會責任、企業形象與消費者購屋意願之研究-以房仲業為例

Translated title of the contribution: The Relationships among Corporate Social Responsibility, Corporate Image and Consumer’s Purchase Intention: A Case Study of Real Estate Broker Industry

林健邦

Research output: Types of Thesis › Master's thesis

Translated title of the contributionThe Relationships among Corporate Social Responsibility, Corporate Image and Consumer’s Purchase Intention: A Case Study of Real Estate Broker Industry
Original languageChinese (Traditional)
Supervisors/Advisors
  • Chan, Chin-Horng, Supervisor
StatePublished - 2013
Externally publishedYes

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