品牌名稱組合形式對於品牌聯盟效果的影響

Translated title of the contribution: The effect of Brand Name Combinations on Brand Alliance

吳靜昕

Research output: Types of ThesisMaster's thesis

Translated title of the contributionThe effect of Brand Name Combinations on Brand Alliance
Original languageChinese (Traditional)
Supervisors/Advisors
  • Chen, Ting-Yu, Supervisor
StatePublished - 2009
Externally publishedYes

Cite this