品牌鑑價模型之探討－以個案連鎖超商為例

Translated title of the contribution: An Examination of Brand Valuation Model - Evidence from Chain Convenience Store
  • 林姿琰

Research output: Types of Thesis › Master's thesis

Translated title of the contributionAn Examination of Brand Valuation Model - Evidence from Chain Convenience Store
Original languageChinese (Traditional)
Supervisors/Advisors
  • Shyu, Yih-Wen, Supervisor
  • 詹, 乾隆, Supervisor, External person
StatePublished - 2009
Externally publishedYes

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