國內入口網站品牌經營與品牌定位之研究

Translated title of the contribution: A Study on Brand Management and Brand Positioning - Taking Taiwan Portal Sites as Example

李育霖

Research output: Types of Thesis › Master's thesis

Translated title of the contributionA Study on Brand Management and Brand Positioning - Taking Taiwan Portal Sites as Example
Original languageChinese (Traditional)
Supervisors/Advisors
  • Wang, Sheng-Pen, Supervisor
  • Shen, Yung-Cheng, Supervisor
StatePublished - 2001
Externally publishedYes

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