多媒體簡訊特性對廣告效果之研究

Translated title of the contribution: Study of Multimedia Messaging Service Characteristics on Ads Effectiveness

陳美慧

Research output: Types of Thesis › Master's thesis

Translated title of the contributionStudy of Multimedia Messaging Service Characteristics on Ads Effectiveness
Original languageChinese (Traditional)
Supervisors/Advisors
  • Chen, Ting-Yu, Supervisor
StatePublished - 2004
Externally publishedYes

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