Skip to main navigation Skip to search Skip to main content

將地下商店街促銷轉為銷售量：促銷吸引力與實際購買間的調節變數

Translated title of the contribution: Turning Promotion into Sales: Moderators on the Relationship between Promotion Attractiveness and Actual Purchase in Underground Stores
  • 康景宜

Research output: Types of Thesis › Master's thesis

Translated title of the contributionTurning Promotion into Sales: Moderators on the Relationship between Promotion Attractiveness and Actual Purchase in Underground Stores
Original languageChinese (Traditional)
Supervisors/Advisors
  • Teng, Ching-I, Supervisor
StatePublished - 2011
Externally publishedYes

Access to Document

Cite this