屬性熟悉度對消費者偏好之影響

Translated title of the contribution: Effect of Attribute Knowledge on Consumer Preference

楊佩玲

Research output: Types of Thesis › Master's thesis

Translated title of the contributionEffect of Attribute Knowledge on Consumer Preference
Original languageChinese (Traditional)
Supervisors/Advisors
  • Shen, Yung-Cheng, Supervisor
  • Wang, Sheng-Pen, Supervisor
StatePublished - 2001
Externally publishedYes

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