| Translated title of the contribution | The Relationship among Lifestyle, Consumer Behavior, Customer Satisfaction and Customer Loyalty for Coffee Chain Stores: An Empirical Case of 85℃ |
|---|---|
| Original language | Chinese (Traditional) |
| Supervisors/Advisors |
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| State | Published - 2015 |
| Externally published | Yes |
探討連鎖咖啡店之消費者生活型態、消費者行為、顧客滿意度與顧客忠誠度之關係研究 - 以85度C為例
張宜雋
Research output: Types of Thesis › Master's thesis