| Translated title of the contribution | A study on consumers repurchase intention on cross-border e-commerce platforms: The moderating effect of a perceived effectiveness of an e-commerce mechanism |
|---|---|
| Original language | Chinese (Traditional) |
| Supervisors/Advisors |
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| State | Published - 2025 |
| Externally published | Yes |
消費者於跨境電子商務平台之再購意圖之研究：電子商務機制感知有效性之調節作用
李映萱
Research output: Types of Thesis › Master's thesis