產品創新屬性與消費者認知之相關研究-以光寶創新獎為例

Translated title of the contribution: A Study of the Relationships between Consumer Perception and Innovative Product Property - Using LITE-ON Awards as an example

王子勳

Research output: Types of ThesisMaster's thesis

Translated title of the contributionA Study of the Relationships between Consumer Perception and Innovative Product Property - Using LITE-ON Awards as an example
Original languageChinese (Traditional)
Supervisors/Advisors
  • Lin, Rung-Tai, Supervisor
  • Chiou, Wen-Ko, Supervisor
StatePublished - 2005
Externally publishedYes

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