綠色行銷意識與購買意願關聯之研究

Translated title of the contribution: The Relationship between Green Marketing Awareness and Purchase Intention
  • 蔡允臻

Research output: Types of Thesis › Master's thesis

Translated title of the contributionThe Relationship between Green Marketing Awareness and Purchase Intention
Original languageChinese (Traditional)
Supervisors/Advisors
  • Teng, Ching-I, Supervisor
StatePublished - 2018
Externally publishedYes

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