論電商賣家對於聊天機器人的採用意圖:科技信任的影響

Translated title of the contribution: Exploring the Intention of Sellers in Electronic Markets to Use Chat Bots: the Effect of Trust Toward Technology

楊政勳

Research output: Types of ThesisMaster's thesis

Translated title of the contributionExploring the Intention of Sellers in Electronic Markets to Use Chat Bots: the Effect of Trust Toward Technology
Original languageChinese (Traditional)
Supervisors/Advisors
  • Liao, Gen-Yih, Supervisor
StatePublished - 2018
Externally publishedYes

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