Translated title of the contribution | The study of factors associated with customer loyalty under information asymmetry - a case study on cosmetics and toiletries market |
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Original language | Chinese (Traditional) |
Supervisors/Advisors |
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State | Published - 2009 |
Externally published | Yes |
資訊不對稱下顧客忠誠度之影響因素研究 -以化妝保養品市場為例
劉適寧
Research output: Types of Thesis › Master's thesis