購買涉入, 網站特性與網站忠誠度：關係連結取向之研究

Translated title of the contribution: Purchase Involvement, Website Feature and Website Loyalty: A Relationship Bond Perspective

陳美岑

Research output: Types of Thesis › Master's thesis

Translated title of the contributionPurchase Involvement, Website Feature and Website Loyalty: A Relationship Bond Perspective
Original languageChinese (Traditional)
Supervisors/Advisors
  • Huang, Cheng-Shung, Supervisor
StatePublished - 2014
Externally publishedYes

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