| Translated title of the contribution | Customer perceived value study on choosing purchase at branded direct store or dealer shop -- take cameras as example |
|---|---|
| Original language | Chinese (Traditional) |
| Supervisors/Advisors |
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| State | Published - 2013 |
| Externally published | Yes |
選擇直營通路與經銷商通路購物的價值認知研究-以單眼相機為例
何佳蓉
Research output: Types of Thesis › Master's thesis