面子意識在企業社會責任與消費者購買意願之關係中的調節效果

Translated title of the contribution: The Moderator Effect of Face Concerns on the Relationship between Corporate Social Responsibility and Consumer Purchase Intention

陳筱惠

Research output: Types of ThesisMaster's thesis

Translated title of the contributionThe Moderator Effect of Face Concerns on the Relationship between Corporate Social Responsibility and Consumer Purchase Intention
Original languageChinese (Traditional)
Supervisors/Advisors
  • Kao, Ming-Hung, Supervisor
StatePublished - 2015
Externally publishedYes

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