A comparison study on the influence of traditional loyalty programs and blockchain loyalty programs on customer satisfaction and customer loyalty in Thailand

  • Manimon Buajongkon

Research output: Types of Thesis › Master's thesis

Translated title of the contribution傳統忠誠計畫與區塊鏈忠誠計畫對泰國客戶滿意度和忠誠度影響的比較研究
Original languageAmerican English
Supervisors/Advisors
  • Huang, Li-Ting, Supervisor
StatePublished - 2023
Externally publishedYes

Access to Document

Cite this