Addressing the quality aspect for the formulation process in emergent strategy making

The interdependence between strategy-making and implementing plans improves the probability of execution success if the strategic consistency is confirmed between them. But few people carefully consider this issue, especially, while the 3C firms would expand their business field in developing the electrical/electronic (E/E) technology based vehicle products, which are against more rigorous specifications to the automotive industry. Hence, from the quality aspect, this paper proposes an analytical mechanism (i.e., stage-gate analyzer) to help the formulation process of strategy-making. We illustrate the strategic quality aspect across several management levels. We also apply an example in Telematics to demonstarte how to ensure process reengineering's consistency on the ongoing NPD process with APQP requested. Despite a lot of large 3C enterprises in Taiwan are running the requested now, both strategy and execution need company-wide common recognition and efforts. We find that a strong linkage between strategy-makers and executors would significantly reduce the deviation in identifying business vision and operational process, and then assist to improve their great foresight with consistent actions toward a business goal.