Abstract
In the past, the emphasis of many products was on functionality, as people were primarily concerned with whether items could meet their daily needs, thus emphasizing rationality and functionalism has always influenced modern industrial design. With the development of society, people’s increasing emphasis on product aesthetics and emotions, by increasing the pleasure generated by the appearance of the product, the product can more easily attract consumers, and therefore the pleasure of the product has become an important design consideration. This study explores the relationship between three product appearance factors: form, color, and function, and pleasure and preference through literature review and questionnaire survey. Data was obtained from 72 untested participants, and the results indicate that product color is an important attribute that affects pleasure, and product preference is significantly correlated with pleasure.
| Original language | English |
|---|---|
| Title of host publication | Cross-Cultural Design - 15th International Conference, CCD 2023, Held as Part of the 25th International Conference, HCII 2023, Proceedings |
| Editors | Pei-Luen Patrick Rau |
| Publisher | Springer Science and Business Media Deutschland GmbH |
| Pages | 3-15 |
| Number of pages | 13 |
| ISBN (Print) | 9783031359385 |
| DOIs | |
| State | Published - 2023 |
| Event | 15th International Conference on Cross-Cultural Design, CCD 2023, held as part of the 25th International Conference on Human-Computer Interaction, HCII 2023 - Copenhagen, Denmark Duration: 23 07 2023 → 28 07 2023 |
Publication series
| Name | Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics) |
|---|---|
| Volume | 14023 LNCS |
| ISSN (Print) | 0302-9743 |
| ISSN (Electronic) | 1611-3349 |
Conference
| Conference | 15th International Conference on Cross-Cultural Design, CCD 2023, held as part of the 25th International Conference on Human-Computer Interaction, HCII 2023 |
|---|---|
| Country/Territory | Denmark |
| City | Copenhagen |
| Period | 23/07/23 → 28/07/23 |
Bibliographical note
Publisher Copyright:© 2023, The Author(s), under exclusive license to Springer Nature Switzerland AG.
Keywords
- pleasure
- preference
- product aesthetics
- product appearance factors