Analysis of Cover Design Styles of Magazines: Taking THE SHORT STORY MAGAZINE (1910–1932) as an Example

Jianping Huang; Si Chen; Jiede Wu; Rungtai Lin

doi:10.1007/978-3-030-22580-3_4

Analysis of Cover Design Styles of Magazines: Taking THE SHORT STORY MAGAZINE (1910–1932) as an Example

Jianping Huang^*
, Si Chen
, Jiede Wu
, Rungtai Lin

^*Corresponding author for this work

National Taiwan University of Arts
Fuzhou University of International Studies and Trade
Anhui Normal University

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Abstract

Magazine cover design is usually an epitome of such factors as historical background, politics and economy, social aesthetics and crowd psychology. The culture showed a landscape of diversity in the turbulent and complex times in the earlier period of the Republic of China. This research takes the cover design of the magazine THE SHORT STORY MAGAZINE (1910–1932) as an Example and adopting a quantitative empirical research method, the paper studies the cognitive pattern of the contemporary readers towards the magazine cover design style in the context of past times. Design style shows the characteristics of “periodic circle development”. Therefore, the research is of great significance to the formation of design styles at present and in the future. The results of the research reveal: 1. The cover design of magazines in the Chinese mainland in the early 20th century displayed six styles. 2. Among the cover designs of magazines in history, the contemporary audience prefer the design styles with distinctive characteristics. 3. Among the style attributes, the harmonious, regular and elegant design styles are most popular among the contemporary audience. Hopefully the results of the research will provide references for the field of design at present and in the future.

Original language	English
Title of host publication	Cross-Cultural Design. Culture and Society - 11th International Conference, CCD 2019, Held as Part of the 21st HCI International Conference, HCII 2019, Proceedings
Editors	Pei-Luen Patrick Rau
Publisher	Springer Verlag
Pages	45-59
Number of pages	15
ISBN (Print)	9783030225797
DOIs	https://doi.org/10.1007/978-3-030-22580-3_4
State	Published - 2019
Externally published	Yes
Event	11th International Conference on Cross-Cultural Design, CCD 2019, held as part of the 21st International Conference on Human-Computer Interaction, HCI International 2019 - Orlando, United States Duration: 26 07 2019 → 31 07 2019

Publication series

Name	Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)
Volume	11577 LNCS
ISSN (Print)	0302-9743
ISSN (Electronic)	1611-3349

Conference

Conference	11th International Conference on Cross-Cultural Design, CCD 2019, held as part of the 21st International Conference on Human-Computer Interaction, HCI International 2019
Country/Territory	United States
City	Orlando
Period	26/07/19 → 31/07/19

Bibliographical note

Publisher Copyright:
© 2019, Springer Nature Switzerland AG.

Keywords

Cognition of style
Cover design
Design style
Historical context
Magazine cover

Access to Document

10.1007/978-3-030-22580-3_4

Cite this

Huang, J., Chen, S., Wu, J., & Lin, R. (2019). Analysis of Cover Design Styles of Magazines: Taking THE SHORT STORY MAGAZINE (1910–1932) as an Example. In P.-L. P. Rau (Ed.), Cross-Cultural Design. Culture and Society - 11th International Conference, CCD 2019, Held as Part of the 21st HCI International Conference, HCII 2019, Proceedings (pp. 45-59). (Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics); Vol. 11577 LNCS). Springer Verlag. https://doi.org/10.1007/978-3-030-22580-3_4

Huang, Jianping ; Chen, Si ; Wu, Jiede et al. / Analysis of Cover Design Styles of Magazines : Taking THE SHORT STORY MAGAZINE (1910–1932) as an Example. Cross-Cultural Design. Culture and Society - 11th International Conference, CCD 2019, Held as Part of the 21st HCI International Conference, HCII 2019, Proceedings. editor / Pei-Luen Patrick Rau. Springer Verlag, 2019. pp. 45-59 (Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)).

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title = "Analysis of Cover Design Styles of Magazines: Taking THE SHORT STORY MAGAZINE (1910–1932) as an Example",

abstract = "Magazine cover design is usually an epitome of such factors as historical background, politics and economy, social aesthetics and crowd psychology. The culture showed a landscape of diversity in the turbulent and complex times in the earlier period of the Republic of China. This research takes the cover design of the magazine THE SHORT STORY MAGAZINE (1910–1932) as an Example and adopting a quantitative empirical research method, the paper studies the cognitive pattern of the contemporary readers towards the magazine cover design style in the context of past times. Design style shows the characteristics of “periodic circle development”. Therefore, the research is of great significance to the formation of design styles at present and in the future. The results of the research reveal: 1. The cover design of magazines in the Chinese mainland in the early 20th century displayed six styles. 2. Among the cover designs of magazines in history, the contemporary audience prefer the design styles with distinctive characteristics. 3. Among the style attributes, the harmonious, regular and elegant design styles are most popular among the contemporary audience. Hopefully the results of the research will provide references for the field of design at present and in the future.",

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Huang, J, Chen, S, Wu, J & Lin, R 2019, Analysis of Cover Design Styles of Magazines: Taking THE SHORT STORY MAGAZINE (1910–1932) as an Example. in P-LP Rau (ed.), Cross-Cultural Design. Culture and Society - 11th International Conference, CCD 2019, Held as Part of the 21st HCI International Conference, HCII 2019, Proceedings. Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics), vol. 11577 LNCS, Springer Verlag, pp. 45-59, 11th International Conference on Cross-Cultural Design, CCD 2019, held as part of the 21st International Conference on Human-Computer Interaction, HCI International 2019, Orlando, United States, 26/07/19. https://doi.org/10.1007/978-3-030-22580-3_4

Analysis of Cover Design Styles of Magazines: Taking THE SHORT STORY MAGAZINE (1910–1932) as an Example. / Huang, Jianping; Chen, Si; Wu, Jiede et al.
Cross-Cultural Design. Culture and Society - 11th International Conference, CCD 2019, Held as Part of the 21st HCI International Conference, HCII 2019, Proceedings. ed. / Pei-Luen Patrick Rau. Springer Verlag, 2019. p. 45-59 (Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics); Vol. 11577 LNCS).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

TY - GEN

T1 - Analysis of Cover Design Styles of Magazines

T2 - 11th International Conference on Cross-Cultural Design, CCD 2019, held as part of the 21st International Conference on Human-Computer Interaction, HCI International 2019

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AU - Chen, Si

AU - Wu, Jiede

AU - Lin, Rungtai

PY - 2019

Y1 - 2019

N2 - Magazine cover design is usually an epitome of such factors as historical background, politics and economy, social aesthetics and crowd psychology. The culture showed a landscape of diversity in the turbulent and complex times in the earlier period of the Republic of China. This research takes the cover design of the magazine THE SHORT STORY MAGAZINE (1910–1932) as an Example and adopting a quantitative empirical research method, the paper studies the cognitive pattern of the contemporary readers towards the magazine cover design style in the context of past times. Design style shows the characteristics of “periodic circle development”. Therefore, the research is of great significance to the formation of design styles at present and in the future. The results of the research reveal: 1. The cover design of magazines in the Chinese mainland in the early 20th century displayed six styles. 2. Among the cover designs of magazines in history, the contemporary audience prefer the design styles with distinctive characteristics. 3. Among the style attributes, the harmonious, regular and elegant design styles are most popular among the contemporary audience. Hopefully the results of the research will provide references for the field of design at present and in the future.

AB - Magazine cover design is usually an epitome of such factors as historical background, politics and economy, social aesthetics and crowd psychology. The culture showed a landscape of diversity in the turbulent and complex times in the earlier period of the Republic of China. This research takes the cover design of the magazine THE SHORT STORY MAGAZINE (1910–1932) as an Example and adopting a quantitative empirical research method, the paper studies the cognitive pattern of the contemporary readers towards the magazine cover design style in the context of past times. Design style shows the characteristics of “periodic circle development”. Therefore, the research is of great significance to the formation of design styles at present and in the future. The results of the research reveal: 1. The cover design of magazines in the Chinese mainland in the early 20th century displayed six styles. 2. Among the cover designs of magazines in history, the contemporary audience prefer the design styles with distinctive characteristics. 3. Among the style attributes, the harmonious, regular and elegant design styles are most popular among the contemporary audience. Hopefully the results of the research will provide references for the field of design at present and in the future.

KW - Cognition of style

KW - Cover design

KW - Design style

KW - Historical context

KW - Magazine cover

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Huang J, Chen S, Wu J, Lin R. Analysis of Cover Design Styles of Magazines: Taking THE SHORT STORY MAGAZINE (1910–1932) as an Example. In Rau PLP, editor, Cross-Cultural Design. Culture and Society - 11th International Conference, CCD 2019, Held as Part of the 21st HCI International Conference, HCII 2019, Proceedings. Springer Verlag. 2019. p. 45-59. (Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)). doi: 10.1007/978-3-030-22580-3_4

Analysis of Cover Design Styles of Magazines: Taking THE SHORT STORY MAGAZINE (1910–1932) as an Example

Abstract

Publication series

Conference

Bibliographical note

Keywords

Access to Document

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