| Original language | English |
|---|---|
| Pages (from-to) | 472-484 |
| Number of pages | 13 |
| Journal | Journal of Advertising Research |
| Volume | 47 |
| Issue number | 4 |
| DOIs | |
| State | Published - 12 2007 |
| Externally published | Yes |
Bloggers' motivations and behaviors: A model
- Chun Yao Huang*
- , Yong Zheng Shen
- , Hong Xiang Lin
- , Shin Shin Chang
*Corresponding author for this work
Research output: Contribution to journal › Journal Article › peer-review
130
Scopus
citations