| Translated title of the contribution | 探討印尼三寶瓏即時行動通訊之服務品質認知及知覺好玩性:以滿足為中介變數 |
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| Original language | American English |
| Supervisors/Advisors |
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| State | Published - 2016 |
| Externally published | Yes |
Exploring the Effects of Perceived Service Quality and Perceived Playfulness on Adoption of Mobile Instant Messaging in Semarang, Indonesia: Gratification as a Mediating Construct
Prima Ayundyayasti
Research output: Types of Thesis › Master's thesis