Exploring the influence of web atmospherics and web content on customers loyalty towards e-tailers

Research output: Contribution to conference › Proceeding

Original language	American English
State	Published - 2012
Event	The 2012 International Conference on Business and Information (BAI 2012) - Sapporo, Japan Duration: 03 07 2012 → 05 07 2012

Conference	The 2012 International Conference on Business and Information (BAI 2012)
Period	03/07/12 → 05/07/12

Cite this

@conference{7007027f31724968a9b22b96599a6f0d,

title = "Exploring the influence of web atmospherics and web content on customers loyalty towards e-tailers",

author = "Li-Ting Huang",

year = "2012",

language = "American English",

note = "The 2012 International Conference on Business and Information (BAI 2012) ; Conference date: 03-07-2012 Through 05-07-2012",

}