From dechnology to Humart – A case study of Taiwan design development

  • Rungtai Lin*
  • , John Kreifeldt
  • , Pei Hua Hung
  • , Jun Liang Chen
  • *Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

19 Scopus citations

Abstract

Taiwan economic development is a fusion of Dechnology (Design-Technology) and Humart (Humanity-Art) which could be represented as a smile curve, from OEM (Original Equipment Manufacture), ODM (Original Design Manufacture), to OBM (Original Brand Manufacture). The three stages also reflect the tendency of Taiwan design development, from “use” to “user”, from “function” to “feeling”, and from “hi-tech” to “hi-touch”. Based on the Taiwan experience, this paper is intended to study the relationship between Dechnology and Humart which were merged into design thinking to explore Taiwan design development. Hence, the purpose of this paper is to provide designers, companies, and organizations with an idea for how to direct their efforts to meet the requirements of a new proposed design strategy by applying design thinking. Results of this study are also intended to illustrate the interwoven experience of local design and global market in Taiwan’s economy, industry and design development as well to provide a framework for looking at Taiwan’s cross-cultural design development.

Original languageEnglish
Title of host publicationCross-Cultural Design
Subtitle of host publicationApplications in Mobile Interaction, Education, Health, Transport and Cultural Heritage - 7th International Conference, CCD 2015 Held as Part of HCI International 2015, Proceedings
EditorsP.L. Patrick Rau
PublisherSpringer Verlag
Pages263-273
Number of pages11
ISBN (Print)9783319209333
DOIs
StatePublished - 2015
Externally publishedYes
Event17th International Conference on Cross-Cultural Design, CCD 2015 Held as Part of 17th International Conference on Human-Computer Interaction, HCI International 2015 - Los Angeles, United States
Duration: 02 08 201507 08 2015

Publication series

NameLecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)
Volume9181
ISSN (Print)0302-9743
ISSN (Electronic)1611-3349

Conference

Conference17th International Conference on Cross-Cultural Design, CCD 2015 Held as Part of 17th International Conference on Human-Computer Interaction, HCI International 2015
Country/TerritoryUnited States
CityLos Angeles
Period02/08/1507/08/15

Bibliographical note

Publisher Copyright:
© Springer International Publishing Switzerland 2015.

Keywords

  • Cross-cultural
  • Design strategy
  • Globalization
  • Glocalization
  • Localization
  • Taiwan design development

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