How the Supplier Relationship, Market Position, and Proximity Impact Supplier Involvement and New Product Performance: Co-developing new products with close suppliers who are market leaders results in better NPD performance.

Fang Mei Tseng, Ju Ying Weng, Cheng Ming Wang

Research output: Contribution to journal › Journal Article › peer-review

2 Scopus citations

Fingerprint

Dive into the research topics of 'How the Supplier Relationship, Market Position, and Proximity Impact Supplier Involvement and New Product Performance: Co-developing new products with close suppliers who are market leaders results in better NPD performance.'. Together they form a unique fingerprint.

Social Sciences