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Service quality gaps of business customers in the shipping industry

  • Kee Kuo Chen*
  • , Ching Ter Chang
  • , Cheng Sheng Lai
  • *Corresponding author for this work
  • National Taiwan Ocean University
  • National Changhua University of Education

Research output: Contribution to journalJournal Article peer-review

81 Scopus citations

Abstract

This paper extends the gaps model of [Zeithaml, V.A., Parasuraman, A., Berry, L. 1990. Delivering Quality Service: Balancing Customer Perceptions and Expectation. The Free Press, New York] from the service provider to the business customer side by examining two service quality (SQ) gaps. One is the SQ gap between types of business customers and the other is the SQ gap among employee statuses of business customers. Besides that, the five-factor SERVQUAL measure as the initial hypothesized model is also tested. The applicability of SERVQUAL to measuring the perceived SQ of customers in the shipping industry of Taiwan is rejected empirically. The existence of the two hypothesized gaps is verified by the method of MANOVA.

Original languageEnglish
Pages (from-to)222-237
Number of pages16
JournalTransportation Research Part E: Logistics and Transportation Review
Volume45
Issue number1
DOIs
StatePublished - 01 2009
Externally publishedYes

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

  1. SDG 16 - Peace, Justice and Strong Institutions
    SDG 16 Peace, Justice and Strong Institutions

Keywords

  • CFA
  • MANOVA
  • SERVQUAL
  • Service quality

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