| Translated title of the contribution | Advertising in WWW Hypermedia Computer-Mediated Environment Including the Characteristics of Interactivity and Personalized Profile: A Study of Advertising Effect |
|---|---|
| Original language | Chinese (Traditional) |
| Supervisors/Advisors |
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| State | Published - 1997 |
| Externally published | Yes |
WWW超媒體特性對網路行銷廣告效果之研究
黃論語
Research output: Types of Thesis › Master's thesis