How the Supplier Relationship, Market Position, and Proximity Impact Supplier Involvement and New Product Performance: Co-developing new products with close suppliers who are market leaders results in better NPD performance.
- Fang Mei Tseng
- , Ju Ying Weng
- , Cheng Ming Wang
- National Yang Ming Chiao Tung University
- National Taiwan University
- Yuan Ze University
研究成果: 期刊稿件 › 文章 › 同行評審
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引文
斯高帕斯(Scopus)