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How the Supplier Relationship, Market Position, and Proximity Impact Supplier Involvement and New Product Performance: Co-developing new products with close suppliers who are market leaders results in better NPD performance.

  • National Yang Ming Chiao Tung University
  • National Taiwan University
  • Yuan Ze University

研究成果: 期刊稿件文章同行評審

3 引文 斯高帕斯(Scopus)

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Social Sciences