Looking for the image of modernization: The story of made in Taiwan (MIT)

Ju Joan Wong*

*此作品的通信作者

研究成果: 圖書/報告稿件的類型會議稿件同行評審

摘要

Beginning in the 1980s, Taiwan's most vigorous global economic activity trade department faced several difficult issues in succession. Reversing this unfavorable situation by improving the MIT product image in international markets was seen as the solution to these issues. This paper analyzes the cultural contents of those economic and trade policies, and reveals how Taiwan, a marginal state forced by the wave of globalization, constructed a national identity by improving the product image of MIT. Furthermore, this process demonstrates Taiwan's desire to be a 'modern' nation among the developing countries. Based on the above, this paper argues that 'Taiwan's modern design movement' was promoted by MIT discourses through a succession of economic and trade policies. Besides declaring an aesthetic form, this movement also was one of nationalism. However, whether modern design or nationalism movement, both are transcended by the reasonable manipulation of capitalism, and become ideological bubbles.

原文英語
主出版物標題Internationalization, Design and Global Development - Third International Conference, IDGD 2009, Held as Part of HCI International 2009, Proceedings
頁面419-428
頁數10
DOIs
出版狀態已出版 - 2009
事件3rd International Conference on Internationalization, Design and Global Development, IDGD 2009. Held as Part of HCI International 2009 - San Diego, CA, 美國
持續時間: 19 07 200924 07 2009

出版系列

名字Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)
5623 LNCS
ISSN(列印)0302-9743
ISSN(電子)1611-3349

Conference

Conference3rd International Conference on Internationalization, Design and Global Development, IDGD 2009. Held as Part of HCI International 2009
國家/地區美國
城市San Diego, CA
期間19/07/0924/07/09

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